I worked on a local business website that was struggling to get online visibility and consistent orders. Key Actions: Customer Journey Optimization: Redesigned the homepage and service pages to make navigation simple, highlight key services, and improve conversion flow. Technical SEO: Resolved broken links, improved mobile responsiveness, and implemented structured data for better search engine understanding. On-Page SEO: Optimized meta titles, descriptions, headings, and content for target local keywords. Keyword Research: Identified high-intent local keywords with strong search and low KD